OPEX Training in E-Commerce Processes

Aim

Nowadays, companies develop their marketing and sales strategies; While communicating with customers through many channels, it aims to manage them on a single platform and keep the customer experience at high levels in all channels. In this marketing approach we call omni channel, online marketing and sales are increasing in importance day by day. E-Commerce volume; It is increasing day by day with the development of customer experience and supply chain designs in this direction. In this environment, businesses realize that they need to design this structure as a business model that needs to be managed specifically, beyond being a sales channel.

Scope

• E-Commerce Business Model Design
• E-Commerce Performance Management – KPI Set
• Business and Product Development for E-Commerce
• Stock management
• Quality management
• Logistics Process Management (Warehouse - Operation and Cargo Process, Return Process Design)
• Continuous Improvement Activities in E-Commerce processes

Achievements

With this training, participants will learn the elements to be considered in E-Commerce Process Design, how to manage E-Commerce Process Performance, continuous improvement activities that can be done in E-Commerce Processes; They will have the chance to experience (Value Stream Management in the E-Commerce Process, Improving packaging and packaging costs, Reducing Logistics costs, etc.) with applications and examples.